“Worldwide blockchain in the fintech market is foreseen to grow from USD 231.63 million in 2017 to USD 6700.63 million by 2023.” (Market Research Future)
“Artificial intelligence is one of the leading technologies in the fintech market, with a market share of 38.25% in 2019.” (Research and Markets)
“82% of banks, insurers, investment managers plan to increase FinTech partnerships; 88% are concerned they’ll lose revenue to innovators.” (PwC)
- Convenience: Customers can bank whenever and wherever they please, having 24/7 access from anywhere; whether they wish to check their balance, transfer funds or deposit cheques. Notifications can also be turned on to alert you about any overdrafts, and many digital only-banks allow you to set up your own monthly spending limits.
- Personalisation: Customers can receive personalised financial advice, saving tools, and loans within the app without having to ask. Personalised services are known to increase customer’s value perception, satisfaction, and loyalty.
- Control: Allowing customers to self-serve, have no restrictions on when they can perform banking tasks, and instantly send money to friends and family makes the customer feel like they have complete control over their finances.
2. Security: Fintech enables customers to choose how and who they share their identity with by utilising digital fingerprints (a unique identifier). This enables customers to perform credible and secure transactions. Additionally, blockchain allows for smart contracts – which essentially digitally ties contractual obligations with specific conditions in a secure and risk-free system.
3. Transparency: Implementing blockchain into fintech has the ability to give customers what they want most: transparency. Data transferred via blockchain is 100% transparent, allowing for a level of trust between business and consumer, which can significantly improve customer loyalty.
- Fast Customer Service: IoT can allow for immediate support. For example, by utilising smartphones to notify account supervisors when a customer arrives at a branch leading to quick assistance and higher customer satisfaction.
- Quick Payments: Wearable devices and wireless self-check-out services make paying for products a quick and simple process
- Customised Solutions: Companies can utilise IoT devices to collect insurance telematics and use this data to provide personalised insurance coverage.
- Fast Services: Additionally, IoT devices can provide very accurate data. This may come in handy for any insurance claims and allow for faster claim decisions.