How to Build Your MVP and Launch
Strategy Before Code
Tuesday, 30 June, 9:00 AM PT | 12:00 PM ET | 9:30 PM IST
45 minutes live session
Live online webinar
Prashant is managing director of x-enabler where he helps businesses scale using latest technologies. He mentors and teaches start-ups and tech business owners how to meaningfully create an impact using technology. He has more than 20 years of experience of building tech businesses and products spanning across more than millions of users.
You validated the idea. Now what do you actually build?
of startups fail — most after building something nobody wanted to pay for
longer than estimated — the average time founders spend building their first MVP
average spend before a first-time founder discovers their product has no market
This session is a practical, framework-driven walkthrough of how to scope your MVP, prioritise what goes in it, choose the right technology model, and put a launch plan in place that brings in your first paying customers, not your first polite feedback.
5 mistakes founders make before they write a line of code
These are not hypothetical pitfalls. They are patterns seen across hundreds of early-stage product journeys. Most founders make at least three of them.
They treat the MVP as a stripped-down version of the full vision. The result is 6 months of development and a product that's still too complex to learn from.
Every feature feels equally important. With no prioritisation framework, founders build everything and learn nothing. Scope creep kills early-stage products.
Build → deploy → wait. Most founders ship with no channel, no audience, and no clear acquisition plan. A good product with no distribution is still a failed product.
Choosing infrastructure built for scale when you have zero users. Or hiring full-time engineers before you know what you're building. Technology decisions carry compounding costs.
They launch and move on to the next feature. Without structured feedback loops, every product decision after launch becomes a guess. Early customers are your most valuable asset, most founders stop listening to them after the first sale.
Five things you'll do differently after this session
Each of these is a decision you are about to make — or have already made without a framework. This is what we'll cover, live.
Most MVPs fail because founders can't separate what's core from what's nice-to-have. You'll get a clear scoping framework that forces you to define the one job your MVP must do, and eliminate everything that isn't that.
The 80/20 thinking behind early-stage prioritisation, and the simple tool Prashant uses with founders to rank what gets built first, what gets deferred, and what gets cut entirely. No full roadmap required.
When to hire, when to outsource, when to use an elastic or agency model, and what each choice actually costs you at seed stage. Technology decisions made wrong in month one are the most expensive decisions you'll make.
Your launch strategy should start when development does, not after. You'll learn how to identify your early adopter channel, build your pre-launch audience, and create enough distribution pressure to get meaningful signal on day one.
There's a meaningful difference between people who sign up and people who pay. We'll cover how to run early customer acquisition that produces paid commitments, not just traffic, and what to do with the feedback those first customers give you.
Is this for you?
Built for a specific kind of founder. This session is practical and specific. Here's exactly who will get the most out of it — and who probably won't.
You've validated your idea and you're deciding what to actually build
You're mid-build and something feels off about scope or direction
You're a founder, CEO, CTO, or PM at an early-stage company
You want a decision framework, not another product theory lecture
You're in SaaS, HealthTech, FinTech, or any digital product space
You've burned money on something that didn't get traction
You want a step-by-step coding tutorial
You're post-Series A with an established product and engineering team
You're looking for high-hype startup motivation or general inspiration
You've already shipped multiple products and have a product development system in place
You haven't done any problem or market validation yet (start with Session #1)
Everything you need to know
Date Tuesday, 30 June 2026
Time 9:00 AM PT · 12:00 PM ET · 9:30 PM IST
Duration 30 minutes live + 15 minutes Q&A
Format Live online webinar
Recording Delivered within 24 hours to all registered attendees
Cost Completely Free
Series Strategy Before Code · Session #2
Registration Spots fill up. Register early. 30 minutes live. One session. The frameworks you'll use every time you scope a new product.
Recording included · Can't make it live?
Register anyway and we'll send you the replay.
Strategy Before Code An ongoing series for founders
A practical webinar series for founders, product teams, and early-stage operators who want to build products that work, before they spend the money to build them wrong. Each session focuses on one critical decision point in the product journey, with frameworks you can use immediately.
5 Most Expensive Product Decisions Founders Make Before Writing Code- Completed
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